Richard Lindley

About Richard Lindley

Posts by Richard Lindley:

Why Your Flipbook Isn’t Going To Cut It In Today’s Mobile Market

Then following the digital boom the industry’s best sought exciting new opportunities to grow their brand online by transforming their print magazines into flipbooks. However, lately a rift has grown in the market. With many publishers struggling to meet the evolving behaviour of today’s increasingly mobile reader, the question you must ask is whether your flipbook is still enough. What is a flipbook? As the […]

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Print-to-mobile ad strategies that publishers can profit from

With more and more readers preferring to consume content on their mobile device, publishers are witnessing firsthand the importance of having a strategy for their content which is optimised for mobile. One of the most common questions we hear publishers ask is how do they effectively go about transforming their print ads for their mobile audience? […]

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Here’s The Future of Digital Publishing

As anyone who has made a living in the publishing industry knows, it would be foolish to discredit the importance that print has played in forming and fostering the strong relationships between your brand and your loyal readers. The problem arises however, when publishers fail to update their publishing strategy to appeal to the rapidly growing mobile market. Many publishers have already […]

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5 Mobile Trends Every Magazine Publisher NEEDS to Be Prepared For

With over 63% of all smartphone users worldwide accessing online content through their mobile devices before any other type of platform as of 2015, it should come as no surprise that the mobile platform is here to stay. If you’re a magazine publisher, however, simply dipping your toes in the proverbial mobile waters isn’t enough in and […]

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How To Make A Digital Edition

What’s next after digital publishing starts to catch on? Everybody wants to stand out in the world of digital publications. This is a challenging feat for any publisher as many humps still exist, constraining them from differentiating ways in presenting, packaging and milking from their digital magazine editions. But whether your audience is global, encompassing, […]

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