According to PCMag, a digital asset is any digital material owned by an enterprise or individual including text, graphics, audio, video and animations. You own such materials if they were created on your computer by your employees or if they were custom developed for and purchased by your organization. Images scanned into the computer are also a digital asset if the original work was owned by your company.
We all know there’s a risk we’re taking when we create and publish content online. Articles are being plagiarized. Ripping off images are rampant. Data breaches are making headlines worldwide. But despite these risks, there is something to be said for digital publishing and accruing assets in the process.
Rather than just hoping that your content or other publishing investment won’t be vulnerable to breach, there are certain precautions you can take to protect them and ensure that business and publishing continues when attack strikes. Below, Logicalis shares the C-I-A approach in protecting your digital assets.
Mansfield says there are two key principles to master when it comes to protecting digital assets: First, keep the bad guys out. And second, bad guys are infinitely ingenious, so assume they will get in, then create – and maintain – an environment that allows you to recover when they do.
CIA Protection for Your Digital Assets
Protecting a company’s digital assets requires focusing on three important areas: confidentiality, integrity and availability – the CIA approach.
The confidentiality focus protects data from unauthorized users both physically and digitally. Start by keeping digital assets from leaving the company’s hands with a layer of physical security that encircles the data center including everything from locks on data center doors to secure passwords on storage arrays. Next, encrypt the data so that, if it does fall into the wrong hands, it will be useless to them. Be sure to encrypt both data at rest (like that stored in disk subsystems) as well as in motion (like tape that leaves the data center for off-site storage).
The integrity focus protects against authorized users who make a mistake or applications that fail and lead to data loss. In this phase, the IT pro’s job is to use backup, snapshots and replication to create recovery points and a forensic view of the environment. This will enable the company’s storage administrator to rewind to a time when the data was good and start fresh from there.
The availability focus refers to ensuring uptime and access to data when it’s needed most. When designing a storage solution, it’s crucial to match storage systems to the availability needs of the organization. Equally important, the storage must be managed 24x7x365 whether that management is done by on-site personnel or remotely by a solution provider partner. IT will also need to decide whether or not off-site data replication is necessary to give the organization the ability to withstand a large-scale disaster; in this instance, disaster recovery-as-a-service may be a cost-effective option to consider.
You never know what kind of attacks might intrude your publishing business, so you can’t rigorously plan for them, but you can always take proactive steps in protecting your publication to ensure the confidentiality, integrity and availability of your digital publishing assets.
Realview has the necessary set of tools for creating and securing digital publications at a professional level. We can help you protect your publication with several layers of security, from encryption and simple passwords, to restricting them to be displayed only on specific platforms.